BeyondLogic
™
powerful market insights through crowd consciousness mapping
BeyondLogic is an integrated research approach to scientifically map out and mine the collective “consciousness” of a consumer group. It combines multi-method research designs, cutting-edge psychological laboratory experiments, and advanced statistical modeling techniques to scientifically derive powerful insights and predictions regarding consumer behaviors.
We can quantify the “consciousness” of your target group and statistically predict their behaviors, intentions, and reactions to generate value-adding and strategic market knowledge.
PRODUCT & AD DEVELOPMENT
Know which elements in your ad, packaging, product, and brand are most effective in driving purchase intentions
MARKET ANALYSIS & SEGMENTATION
Create successful and targeted marketing campaigns by determining the profiles of your target audience
CITIZEN ENGAGEMENT
Gauge the satisfaction and involvement of your constituency in the growth and development of your city
PUBLIC IMAGE MAPPING
Understand how you are being perceived and learn how to manage people's perceptions into your favor